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PANDEMİ SÜRECİNDE YAŞLI BİREYLERİN GÖZÜNDEN KIRILGANLIK VE HİZMET BASKIN MANTIK

Year 2022, Issue: 52, 159 - 178, 25.09.2022
https://doi.org/10.30794/pausbed.1021141

Abstract

Bu çalışma, aktörlerin kısıtlı olduğu veya hizmet değeri değişimine aktif olarak katılmalarını sağlayan herhangi bir özel kaynak bulunmadığı durumlarda, değişikliklere nasıl tepki verdiklerini anlamak için pandemi durumsallığında hizmet baskın mantık literatürüne katkıda sağlamayı amaçlayan nitel metodolojiye dayalı tanımlayıcı bir çalışmadır. Veriler, amaçlı örnekleme ve teorik örnekleme ile 18 gönüllü, 65 yaş üstü katılımcıdan yarı yapılandırılmış derinlemesine görüşmelerle araştırmacılar tarafından toplanmıştır. Bulgular, yaşlı insanların aktörden aktöre değer yaratmak için hizmet ekosisteminde üç strateji uyguladığını ortaya koymaktadır. Birincisi, aynı hizmet ekosistemi aktörleri ile mevcut hizmet sürecini sürdürmek; ikincisi yeni uygulamalara uyum sağlamak ve yeni aktörleri hizmet sürecine dahil etmek, üçüncüsü ise ekosistemin dışında kalan mevcut bir aktörle ilişkiyi sonlandırmak. Yaşlıların kırılganlığı, hizmet ekosistemindeki hizmetlerden memnuniyetsizlik nedeniyle yeniden düzenlenmekte ve sürdürülmektedir.

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Destekleyen kurum bulunmamaktadır.

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VULNERABILITY AND SERVICE DOMINANT LOGIC FROM OLD PEOPLE’S POINT OF VIEW IN THE PANDEMIC PERIOD

Year 2022, Issue: 52, 159 - 178, 25.09.2022
https://doi.org/10.30794/pausbed.1021141

Abstract

This is a descriptive study depending on qualitative methodology which aims to contribute to S-D logic literature in a pandemic contingency to understand how actors are responding to changes when they are restricted or lack of any specific resources that restrain them from actively participating in service value exchange. Data was collected by all researchers with semi-structured in-depth interviews from 18 voluntarily 65+ participants with purposive sampling and theoretical sampling. Findings reveal that older people apply three strategies in service ecosystem for co-creating value on A2A basis. One is to continue existing service process with same service ecosystem actors; second adapting to new practices and involving new actors in service process and third one is to terminate relationship with an existing actor, practice excluding from the ecosystem. Vulnerability of older people is reformed and lasts due to dissatisfaction from services in service ecosystem.

References

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  • Akaka, M. A., Schau, H. J. and Vargo, S. L. (2013). “The Co-Creation of Value-in-Cultural-Context”, Consumer Culture Theory, 15, 265-284.
  • Akram, O. (2021). “Getting Extreme Poverty Narrated: Methodological Challenges of Interviewing Older Persons”, International Journal of Qualitative Methods, 20, 1-11.
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  • Alparslan, A. M., Yastioğlu, S. and Taş, M. A. (2018). “Ulusal Kültür Özelliklerinin Ülkelerin Inovasyon Düzeylerine Etkisi Üzerine Bir Analiz [An Analysis on The Effects of National Cultural Characteristics on Country Innovations Levels]”, Ege Academic Review, 18/3, 469-481.
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  • Barile, S., Lusch, R., Reynoso, J., Saviano, M. and Spohrer, J. (2016). “Systems, Networks, and Ecosystems in Service Research”, Journal of Service Management, 27/4, 652-674.
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  • Connon, I. L. C. (2016). “Cultures and Disasters: Understanding Cultural Framings in Disaster Risk Reduction”, Environment and Society, 7, 139-143.
  • Dalrymple, K. E., Young, R. and Tully, M. (2016). ““Facts, Not Fear” Negotiating Uncertainty on Social Media During The 2014 Ebola Crisis”, Science Communication, 38/4, 442-467.
  • Dash, S., Bruning, E. and Acharya, M. (2009). “The Effect of Power Distance and Individualism on Service Quality Expectations in Banking”, International Journal of Bank Marketing, 27/5, 336-358.
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There are 92 citations in total.

Details

Primary Language English
Subjects Finance
Journal Section Articles
Authors

Elif Üstündağlı Erten 0000-0001-5111-927X

Ebru B. Güzeloğlu 0000-0003-1108-3684

Emel Kuşku-özdemir 0000-0001-7232-9233

Early Pub Date September 15, 2022
Publication Date September 25, 2022
Acceptance Date April 29, 2022
Published in Issue Year 2022 Issue: 52

Cite

APA Üstündağlı Erten, E., Güzeloğlu, E. B., & Kuşku-özdemir, E. (2022). VULNERABILITY AND SERVICE DOMINANT LOGIC FROM OLD PEOPLE’S POINT OF VIEW IN THE PANDEMIC PERIOD. Pamukkale Üniversitesi Sosyal Bilimler Enstitüsü Dergisi(52), 159-178. https://doi.org/10.30794/pausbed.1021141
AMA Üstündağlı Erten E, Güzeloğlu EB, Kuşku-özdemir E. VULNERABILITY AND SERVICE DOMINANT LOGIC FROM OLD PEOPLE’S POINT OF VIEW IN THE PANDEMIC PERIOD. PAUSBED. September 2022;(52):159-178. doi:10.30794/pausbed.1021141
Chicago Üstündağlı Erten, Elif, Ebru B. Güzeloğlu, and Emel Kuşku-özdemir. “VULNERABILITY AND SERVICE DOMINANT LOGIC FROM OLD PEOPLE’S POINT OF VIEW IN THE PANDEMIC PERIOD”. Pamukkale Üniversitesi Sosyal Bilimler Enstitüsü Dergisi, no. 52 (September 2022): 159-78. https://doi.org/10.30794/pausbed.1021141.
EndNote Üstündağlı Erten E, Güzeloğlu EB, Kuşku-özdemir E (September 1, 2022) VULNERABILITY AND SERVICE DOMINANT LOGIC FROM OLD PEOPLE’S POINT OF VIEW IN THE PANDEMIC PERIOD. Pamukkale Üniversitesi Sosyal Bilimler Enstitüsü Dergisi 52 159–178.
IEEE E. Üstündağlı Erten, E. B. Güzeloğlu, and E. Kuşku-özdemir, “VULNERABILITY AND SERVICE DOMINANT LOGIC FROM OLD PEOPLE’S POINT OF VIEW IN THE PANDEMIC PERIOD”, PAUSBED, no. 52, pp. 159–178, September 2022, doi: 10.30794/pausbed.1021141.
ISNAD Üstündağlı Erten, Elif et al. “VULNERABILITY AND SERVICE DOMINANT LOGIC FROM OLD PEOPLE’S POINT OF VIEW IN THE PANDEMIC PERIOD”. Pamukkale Üniversitesi Sosyal Bilimler Enstitüsü Dergisi 52 (September 2022), 159-178. https://doi.org/10.30794/pausbed.1021141.
JAMA Üstündağlı Erten E, Güzeloğlu EB, Kuşku-özdemir E. VULNERABILITY AND SERVICE DOMINANT LOGIC FROM OLD PEOPLE’S POINT OF VIEW IN THE PANDEMIC PERIOD. PAUSBED. 2022;:159–178.
MLA Üstündağlı Erten, Elif et al. “VULNERABILITY AND SERVICE DOMINANT LOGIC FROM OLD PEOPLE’S POINT OF VIEW IN THE PANDEMIC PERIOD”. Pamukkale Üniversitesi Sosyal Bilimler Enstitüsü Dergisi, no. 52, 2022, pp. 159-78, doi:10.30794/pausbed.1021141.
Vancouver Üstündağlı Erten E, Güzeloğlu EB, Kuşku-özdemir E. VULNERABILITY AND SERVICE DOMINANT LOGIC FROM OLD PEOPLE’S POINT OF VIEW IN THE PANDEMIC PERIOD. PAUSBED. 2022(52):159-78.